The days of basic pop-up concerts are gone. Today’s entertainers and corporate promoters put on multimedia spectacles that require cutting-edge technology, including seamless internet, to provide the best experience possible. TOURtech Founder and CEO Allen Cook appears on Worldwide Business with kathy ireland® to discuss the changing face of event planning and execution and the integral role his company plays in helping organizers bring their visions to life.

TOURtech works with the teams putting together corporate meetings and all manner of special events, creating network infrastructures from scratch, installing CCTV systems and providing instant management solutions to increase safety and allow for everything from on-site satellite internet services to real-time analytics regarding crowd control and other key safety concerns. With nearly 20 years in the industry and a team that knows every nuance of event production backward and forward, TOURtech is reimaging what it’s like to organize and attend high-level events.

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